Grey Group, Singapore did these cute ads for 3M Lint Rollers - aren't they clever and cute? You immediately get the benefit and they make you smile.
BUT who ever gets a brief like this???? I've never been asked to advertise something so random. It's always faster broadband, mobile phones, ebay - big shit. So did 3M Lint rollers really approach Grey or did Grey have a good idea and go to them? Ah well, whatever the case I just wish they were mine.
BUT who ever gets a brief like this???? I've never been asked to advertise something so random. It's always faster broadband, mobile phones, ebay - big shit. So did 3M Lint rollers really approach Grey or did Grey have a good idea and go to them? Ah well, whatever the case I just wish they were mine.
