Thursday, 26 July 2012

Squashed pets

Grey Group, Singapore did these cute ads for 3M Lint Rollers - aren't they clever and cute? You immediately get the benefit and they make you smile.

BUT who ever gets a brief like this???? I've never been asked to advertise something so random. It's always faster broadband, mobile phones, ebay - big shit. So did 3M Lint rollers really approach Grey or did Grey have a good idea and go to them? Ah well, whatever the case I just wish they were mine.

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