Tuesday, 21 June 2011

Sharks...making adverts better

Thomas my advertising buddy and part time collaborator on this blog (I steal everything he sends me) sent me this brilliantly funny Snickers Commercial. This ad takes quite a boring premise, the focus group saying that Snickers taste good, and gives it a funny twist by making it about sharks eating people that have eaten snickers...ooohhh they taste good! Made me laugh.

Oh and here's some more sharky advertising- less dark, quite sweet really.

awww dolphin

agghhhh shark!

Monday, 20 June 2011

Big nose?...yes that's me. Thanks for making me feel shitter about it

BGH in Argentina is promoting its new line of silent Air conditioners with the campaign "Big nose". People with a big nose, who need air filtered more due to their capacity to take in more at one time, get a discount of 25% on their air conditioners. All you have to do is to measure your noses in the Nose-o-meter which flashes and sets off an alarm if you touch a sensor with your over-sized honker.
I would rather die frankly. I have been blessed with a rather big nose and if a store assistant or anyone pointed it out, let alone an alarm going off to tell the whole shop, I would burst into tears. Yes I'm vain, yes I'm sensitive, yes I have no sense of humour about my physical appearance. But seriously. Only a boy creative team would come up with an idea like this (a boy team at Saatchi and Saatchi). And I assume only men will venture into the shops to pick up their discounts. This is a perfect example of the creative idea which makes you male creative boss laugh and every stupid dumb arse male in your agency really excited, only to go out and be totally inappropriate. Sorry for my rant...its just that I'm rather sensitive about this issue. In fact I feel a little upset. Excuse me. I've got to go and...sniff...blow my 25% discount giving asset.

Thursday, 16 June 2011

Blame Canada for having such beautiful olympic branding.

Have you seen the rebranding work for the Canadaian Olympic team? It's very pretty. In complete contrast to the UK's effort which kicked up a storm of discussion and derision in the media. And also in contrast to the boring effort of the USA who, unsurprisingly, have been pretty conservative.In fact their team branding looks like it hasn't been changed since the 1950's.

Here's the Uk's attempt...90% of people in the UK hate it.

Here's the USA's version...I would imagine that 90% of people don't have any opinion on it

Here's Canada's...pretty don't ya think?

Here's a video which explains how the design was thought about.

The Canadian Olympic Team Brand from Canadian Olympic Team on Vimeo.

Being a design that doesn't contain itself is strange...I wonder how this is going to translate into olympic athletes' outfits. Maybe they will use just the mapel leaf with the design internalised.

Tuesday, 14 June 2011

Vision Express...the worst service ever?

Vision Express Oxford Street have as usual sent my contact lenses to the wrong address. Since this about the 10th mistake they've made - including:
Not recording my appointment so they had no register of it when I turned up.
Giving me three months supply for only one eye twice, sending to the wrong address three times,
Telling me they couldn't fix my glasses then, when I'd bought new ones telling me they had the spare part needed, and then telling me that I couldn't complain to anyone about it,

...I will now be leaving them never to return. Utter idiots.

Monday, 13 June 2011

Falling in love in Bali.

I've done a lot of falling in love recently and its really taken the puff out of me. But what can you do when you've been to the beautiful island of Bali and some of your heart has stayed there. Parts of my heart have been dropped in the blue waters just off the Gili islands and been eaten by sea turtles. Some has been stolen by naughty monkeys in the monkey forest at Ubud. Some of my heart got left in the hotel shuttle bus with the long eye-lashed giggling Balinese guy who hummed out-of-tune to the radio every day. Some of my heart got swept away with the plates in Naughty Nuri's rib shack, to be licked clean by hungry travellers. Some drifted away bumping into rocks while white water rafting, and now floats between the steep palm tree covered slopes of the valley, driven under by tumbling waterfalls. I gave some of my heart away in return for the birthday cake from hotel Tepi Sawer and the polo shirt given as a gift to my Fiance. I gave some in payment for the bronze statue of Ganesh and the detailed story of his life written by the shop assistants. And I left bits of my heart all over Bali as my offerings to the gods, trod underfoot on pavements, by fat god statues, ones with big sharp teeth, ones with big hanging breasts, on walls, in temples, in restaurants in shops. So you'll see there isn't much of my heart left for London.