Terrorism - it's a funny business.

Here is the trailer for a new British movie called Three Lions. It's about a group of terrorists who are pretty rubbish. There is a bit of debate as to whether it is right to turn terrorism into the subject of humour but that's what us Brits do. If in doubt - turn it all into a joke. I actually think it's a great way of undermining terrorist groups - the more we take the piss - the more stupid they look. Just think of Craig David...now hold on...I'm actually getting to a point here...if we can ruin someone's career in Britain by taking the piss out of them..then why can't we spoil the career of a suicide bomber with humour too? Someone who dies for the cause shouldn't be taken seriously. They should be derided. Mocked. So that is why I will be laughing out loud at this film in the cinema. Anyway enjoy!

Robin of Shoreditch saving Haiti the creative way

Robin has come up with a new way of Creatives getting a piece of the charity action. I mean why leave it up to the pop stars right? We can do what we do best in return for funds for charity. We too can be heroes!

Here's the video which explains the basic idea.

The 100 Brands Project from Robin of Shoreditch on Vimeo.

You can also watch some of the ideas that Robin has produced. ANd I must say - some are good - some not so good. A lot of them seem to be about making a brand more earth-friendly rather than really generating sales. They fall into the trap of making brands do fluffy things that creatives want to do rather than actually making money. My question is, if you are producing 100 ideas how well do you know those brands? Because the advertising agencies that work for them REALLY know them and will probably already have covered your idea. So then the brand ends up giving money out of pure charity rather than paying for a service. Robin, I worked on BlackBerry and your idea isn't new. And Blackberry rejected it years ago. Saying that I do like the idea for Morgan Stanley - I wonder if their ad agency like it?

And overall, Robin well done, You did have an original idea - the concept as a whole is great. The thinking on particular brands? A little first thought-ish/ student book-ish.

but it's not just fast...it's very old fashioned, shaky and made with paper and hamsters

Look Google Chrome is not only super fast, it's also made of paper and hamsters. Never knew that now did you!



More lovely strangeness from BBH. Although I don't think this advert is entirely original - think Honda cogs, think that music video wot I can't remember the name of (regular readers I did a post on it last month).

How fast is Google Chrome - as fast as sound, as fast as lightening, as fast as a cheetah who's had his cheerios!

Lovely idea very well executed. Just shows how you can take a simple context and stretch the execution.

The cutest lottery advert in the whole wide world.

Oh yes it is! You are a little cutie! You know you are!

And now for something serious.

People - it's called a road it's a rainbow road and we all go there when we die.



Thanks to http://helloyoucreatives.com/ for this weirdness.

Better get to know Spike Jonze

Every time my colleagues reference any director it always seems to be Spike Jonze. Now I am ashamed to say that I have only recently become acquainted with him. So just in case anyone else has missed out here are some lovely Spike Jonze adverts to watch...

Ikea advert by Spike Jonze.


GAP ad by Spikey baby:


Adidas by the Jonzemeister (we know him really well by now so nicknames are allowed)


Oh and there is a small matter of a supposed-to-be very good children's film: