Monday, 28 March 2011

Suck don't smoke.

Love these adverts for Chupachups Lollies - compared to cigarettes they are the healthy option. These ads say student portfolio to me. But that's not a bad thing. It's actually that you can see the strategy and the ad is very pure in it's execution. Its the kind of ad you see in the best student books - ads that haven't been contaminated by budget or complicated product point which the client wants to address. So yes, I like. I wish it was mine.

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